EAST mirror iPhone covers ~

Every online purchase comes with our free signature iPhone case, please let us know in the comments section what type of iPhone you have and we will send a EAST iPhone case out to you along with your order (applies to iPhones only). Shop EAST collection here








Fashion Revolution

This week marks the international Fashion Revolution Week initiative. Now in its third year, the movement has spread like wildfire, across 92 countries, 800 international events and millions of people partaking. Brands and producers are encouraged to show fashion fans "who made my clothes?" across all social media channels.

Fashion revolution is something our brand EAST strongly supports and takes very seriously, we joined the fashion revolution journey late 2015 by transitioning our label to 100% Australian made in 2016 with all materials locally sourced to create a more ethical and sustainable future for fashion and Australia....

Pop up store ~ 156 Elizabeth Street Melbourne 3000







Baby Girl 'Harley' ~

EAST Designer and Director Renee Sealey has returned from maternity leave (June - November 2016) with fresh ink ~ 2 generations dedicated to her mama and her daughter.  

Presentations ~ Korea Australia Foundation